International IPR SME Helpdesk

Free business tools to manage your Intellectual Property Rights

Export Beurs - A quick look at IPR in China and South-East Asia

Event details:

Event type: Training event

Location: Brussels, Belgium

Date: 12th of June 2018

Event description:

Flanders Investment & Trade (FIT) organizes the second edition of the Export Fair. Flemish companies with international projects and ambitions can make their export plans more concrete.

The China and South – East Asia IPR SME Helpdesk’s IP external expert, Mr Jurjen Groot will participate in the event to deliver a presentation entitled ‘A quick look at IPR in South-East Asia and China’.   



10:30 - 11:15

"A quick look at IPR in Southeast Asia and China"
Workshop Room 2
If you bring your product or service to a new market, you want it to be protected against misuse or counterfeiting. Intellectual property rights (IPR) play an important role in this. The rules are not the same throughout the world, so it is important to inform yourself well in advance. In this workshop, Mr Jurien Groot of the IPR Helpdesk for Southeast Asia and China will explain how to approach this region.

This session is in English.

For the full agenda of the event please visit: 

About the IP Expert:

Groot, Jurjen
Location: Utrecht, The Netherlands

Jurjen Groot advises European clients on corporate, commercial and intellectual property matters related to their business in China. He spent over 3 years working in Shanghai and currently he works for CMS in The Netherlands.

Jurjen’s recent IP related work includes advising a Dutch market leader in optical fiber on licensing and IP protection matters, assisting a world known Dutch innovative storm umbrella company on its IP protection and anti-counterfeiting strategy in China, and advising a winner of the Shell Livewire Young Business Award on the protection of its IP in China. Jurjen regularly publishes articles and was invited as a speaker and panellist on several occasions. On 2 January 2011, Jurjen participated as a China expert in Dutch national TV discussion program "Buitenhof", commenting on legal matters in China, including IP protection. He speaks Dutch, English, German, French and Chinese.

About the China IPR SME Helpdesk:

The China IPR SME Helpdesk provides free information, first-line advice and training to SMEs to protect and enforce their IPR in China. The Helpdesk’s services are free to European SMEs and SME intermediaries (including EU embassies) and include training events in China and Europe; online tools and materials at and tailored advice from our experts by phone, Email or through the website.

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Tuesday, 2018, June 12 - 10:00 to 11:15
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