Event type: Visibility event
Location : Brussels, Belgium
Date : 06th of November 2018
Digitalisation and the rise of the platform economy are rapidly changing the way in which SMEs do business. A strong business ecosystem is necessary to manage this change. The European Centre for international political economy will hold a seminar discussion on the 2018 edition of the International Trade Centre’s (ITC) SME Competitiveness Outlook that tells how to build business ecosystems in a digital age. The publication and the seminar address the following questions:
- How can big data be tailored to the needs of small enterprises?
- Which skills do SMEs need to cope with technological change?
- How to instil trust in the digital economy thus helping SMEs to embrace change?
The China IPR SME Helpdesk’s project manager, Mr Jim Stoopman will be present during this seminar discussion to further enhance the Helpdesk visibility.
To register for the event, please click here.
- The ITC SME Competitiveness Outlook will be presented by Marion Jansen, Chief Economist of the ITC and responsible of the Outlook. The presentation is followed by a panel discussion with Werner Stengg(European Commission) and Véronique Willems (TBC) (UEAPME).
- Marion Jansen is the Chief Economist of the ITC and in this role responsible for ITC’s export strategy portfolio and contributions to G20 processes. Previously she was a counsellor at the WTO and has published extensively on international trade and global governance.
- Werner Stengg is Head of Unit of “E-Commerce and Online Platforms” at the European Commission’s Directorate General (DG) CONNECT. Previously he held Head of Unit positions at DG GROW as well as DG MARKT at the European Commission.
- Véronique Willems is Secretary General of UEAPME, which is the employers’ organization representing the interests of European crafts, trades and SMEs at EU level. UEAPME represents about 12 million enterprises, which employ around 55 million people across Europe.
- The seminar will be chaired by Erik van der Marel, Senior Economist at ECIPE.
Venue : ECIPE Office, Avenue des Arts 40, 6th floor, 1040, Brussels
About the China IPR SME Helpdesk:
The China IPR SME Helpdesk provides free information, first-line advice and training to SMEs to protect and enforce their IPR in China. The Helpdesk’s services are free to European SMEs and SME intermediaries (including EU embassies) and include training events in China and Europe; online tools and materials at http://www.ipr-hub.eu and tailored advice from our experts by phone, Email or through the website.
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